Gedanken zur Führung und Transformation von Marken

Helsana – Transforming into an organization that is engaged for the life of people

Leap Partners • 31. Mar 2022 • 1 min

Fjolla Fazliu • 30. Jan 2022 •

Pricing – Capturing Value

Fjolla Fazliu • 20. Jan 2022 • 1 min

Das Black Friday Dilemma

Leap Partners • 26. Nov 2021 • 6 min

Roche – from manufacturing devices to offering digital services to patients

Leap Partners • 23. Nov 2021 • 1 min

How to Make Sense of Vision, Purpose and Strategy

Mattias Weber • 08. Nov 2021 • 1 min

BaselArea – Building an economic region that enables you to grow

Leap Partners • 05. Nov 2021 • 1 min

What If Your Company Could Be Customer-Centered

Mattias Weber • 02. Nov 2021 • 3 min

The Power of Purpose

Mattias Weber • 30. Oct 2021 • 4 min

The Evolution of Design Thinking

Mattias Weber • 20. Sep 2021 • 2 min

Can Transformation Happen from the Middle?

Mattias Weber • 19. Aug 2021 • 2 min

Sennheiser – One brand, different businesses, one culture

Leap Partners • 03. Jul 2021 • 1 min

Kuehne+Nagel – re-imagine logistics in todays world: more digital, more human, more sustainable

Leap Partners • 05. Jun 2021 • 1 min

Hybride Arbeits- und Lebenswelt

Leap Partners • 07. Jan 2021 • 4 min

Brand Performance – the Supreme Discipline

Thomas Fröhlich • 16. Dec 2020 • 3 min

Marken mobilisieren

Leap Partners • 11. Nov 2020 • 3 min

How to deal with change resistors?

Leap Partners • 27. May 2019 • 1 min

The Wrong Perspectives in Product and Service Design

Leap Partners • 22. May 2019 • 1 min

How to Move a Sleeping Giant and Revive Its Strengths

Thomas Fröhlich • 08. May 2019 • 4 min

Brand Stories – How Purpose Drives The Cheeseboard Collective

Thomas Fröhlich • 07. May 2019 • 3 min

7 Beliefs About Powerful Brands

Thomas Fröhlich • 04. May 2019 • 1 min